IN THE NEWS

Aug 10, 2022

Starter x Palace Collaborate on a Capsule Collection

The Starter brand has teamed up with skateboard and apparel brand Palace on a capsule collection centered around football inspired styles that synergize oversized and skate-ready clothing. The key staples include football jersey, nylon warm up pullover, breakaway jacket, snapback cap and T’s. Both brands’ logos appear across black /white and mint color ways with the classic Starter font.

Starter, established in 1971, pioneered the fusion of sports clothing with popular culture by forging partnerships with major professional sports leagues including the NFL, NBA, NHL, and more. It all began with an iconic star logo and the idea that “Every athlete dreams of being a starting player.” But Starter didn’t stop at athletes, they extended across cultural lines, drawing influence from sport, music, and pop culture. Through the 80s and 90s it truly cemented its place in pop culture with major movie stars and the hip hop scene. Today the brand has just celebrated its 50th anniversary and continues to compete in the global sports & fashion arena.

Starter and Palace’s collaboration is set for both in-store and online releases starting August 12, 11 a.m EDT on the brand’s official webstore, and in Japan on August 13, 11 a.m JST on the Palace Japan webstore, and on the official “Palace_Skateboards” WeChat store August 13, 11 a.m CST.

IN THE NEWS