the brand
Sandra Lee
Sandra Lee has a passion for simple solutions that create dramatic results. She is editor-in-chief of the Sandra Lee Magazine, she is the host of two highly rated television shows on Food Network (the multi-Emmy-nominated "Semi- Homemade Cooking With Sandra Lee" and "Sandra's Money Saving Meals") and the host of "Sandra Lee Celebrates," a series of prime-time specials on HGTV.
Sandra Lee's first collection of housewares and domestics exclusively at Kmart & Sears. This collection called "Sandra By Sandra Lee" offers attainable, affordable products for the over-extended homemaker and busy professional.
Helps the over-extended homemaker and busy professional that struggles to balance work, family, and home.
Creates solutions that allow everyone to create more time in their day while having the energy to enjoy everyday meals and special occasions.
Brand Positioning:
Women, ages 25-54 years old
For updates & more information on Sandra Lee, please visit us at www.sandralee.com/.
