the brand


Global California Cool

The Mossimo Brand has grown into a multi-billion dollar lifestyle sportswear and accessories company since founded by Mossimo Giannuli in 1987. Mossimo is one of the largest global apparel brands in the US, with international licenses in Australia, South America, Mexico, Japan, Philippines and India.

Mossimo has become one of the largest global apparel brands by blending surf, sport, urban and street into a contemporary fashion brand with a broad and credible appeal.

The brand enjoys a unique universal acceptance, worn by everyone from kids, college students and their parents, to hard-core surfers.

Brand Positioning:
Men, Women, and Kids, ages 6–36
Combination of surf, sport, and street fashion

  • Available exclusively at Target in the U.S.
  • Available exclusively at Suburbia in Mexico
  • Available exclusively at Arvind in India
  • Exclusive license with Falabella in Chile, Argentina, Peru and Colombia
  • 15+ product categories include sportswear, denim and footwear

For updates & more information on Mossimo, please visit us at